P&O Ferries

Using Zipabout to better understand road and rail traffic flows, P&O work with us to optimise their transport patterns and timetables, from ferries to international freight traffic.

We work closely with P&O, Highways England and a number of road freight companies to create real-time models of how freight and traffic flow in and out of Europe across the 'Short Sea'. Based on the Zipabout platform, we can help to create a predictive model that allows P&O to fully understand the impact of sailing times and road congestion on their services.